Robert Geans Corp.

Summary

How We Turned Robert Geans Corp. into the Area’s Most Attractive Concrete Installer

Web

Category:

Industrial

Date:Jun 14, 2023

How We Turned Robert Geans Corp. into the Area’s Most Attractive Concrete Installer

Year

2023

Role

Strategy, UX/UI Design, Web Development, SEO

Stack

Next.js, Sanity.io

Opportunity

Robert Geans Corp. needed an updated web presence that matched the quality and professionalism they are known for in the community.

Innovations

Next.JS-based site with a fully customized CMS buildout. Refreshed information architecture for more intuitive customer journeys. Created an efficient sales & recruitment lead-generating tool.

Solutions

The redesigned website streamlined the user journey and presented Robert Geans as the most credible in their competition. The bold design further called attention to their brand and the persona they wanted to communicate. Leads were generated for client work and employment for RGC.

Three Photo Block
Three Photo Block
Three Photo Block

"We have received nothing but raving reviews on the website. We actually just had someone see one of our trucks at a stop light and thought, ‘Wow, that looks like a great company to work for.’ So he took a picture of the truck and Googled us when he got home and filled out an application, and now he is a part of the RGC team. But it was so refreshing to know that when he got on the website, it was not embarrassing for us but something we were proud of. So thankful for the J2 Family."

Remington Geans, Project Manager

Three Photo Block
Three Photo Block
Three Photo Block
Two Photo Block
Two Photo Block

Stats

Total Users:

263%

(1 month after launch)

Users per day:

1,520%

(1 month)

Web traffic:

3,900%

(2 months)

More