Champion Well Drilling

Summary

Fixing Michiana’s Water One Well at a Time

Web

Category:

Well Drilling

Date:Nov 16, 2023

Year

2023

Role

Content, UX/UI Design, Web Development

Stack

Next.js, Sanity.io

Innovations

Next.js site utilizing TailwindCSS with a fully customized CMS using Sanity.io. Refreshed information architecture for more intuitive customer journeys.

Opportunity

Champion came to us with a website that was actively hurting their reputation. We delivered a new site that increased their brand reputation and made them champions in their market.

Solutions

Through J2’s rework of the information architecture and subsequent content changes, the user journey was streamlined and users now find enhanced information and details about service offerings. A bold industrial themed design was implemented and adds increased credibility to Champion’s position in the industry.

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"The website has adequate information about what we do as a business, and everyone that has talked to me about it talked about the design of the website and how it pops out at them."

Champion Well Drilling

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Stats

User Engagement:

70%

(2 months)

Avg. Page Views:

1.9 pages

(2 months)

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