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November 12, 2020

On a scale of 1-10, how much do you like J2DAY?

(easy 10, right?… right?)

Or maybe it’s an 8.

Or maybe it’s a 4.

Or a 2.

But my guess is if it were that low, you wouldn’t still be reading.


What’s helpful information?

Anything above a 5 means we mostly like it.

Anything below means we mostly don’t.

If we were going to try to improve something, does it really help us or you to move from a 7 to an 8?

The bigger difference would be from a 5 to a 6 because then we’re on our way from neutral to positive.

A one-point difference in a 10 point scale is meaningful but difficult to categorize.


Do you like J2DAY (yes/no)? Is probably a better question to ask.

A concrete answer with specific feedback helps drive improvement.